Indians Embrace Personal Branding But Don't Hug it Tightly Yet
Indians are clinging to their cultural roots and community-centric attitudes in spite of a fast changing society. The joke doing the rounds is that, “Indians don’t talk about sex, now they are opening up to talking lovemaking. Indians don’t talk about personal branding, now they are opening up to storytelling (for inspiring others & branding as a byproduct). There are pioneers and thought leaders (esp knowledgepreneurs & CEOs/CXOs) who are adopting social media for personal branding and demonstrating their passion.
In fact, personal branding via mass media and books has existed in the country since decades and is restricted to celebrity management, rather than celebrity creation. Social Media is creating new celebrities, fired by their deep passion at work.
(Download the Free Ebook & Read More on Page 12-13)
Dr Amit Nagpal is a Personal Branding Consultant and Mega Success Coach. He is based in New Delhi, India and specializes in personal branding with a holistic touch. His philosophy is, "Enlarge as a Human Being, Excel as a Social Media Being and Evolve as a Personal Brand"